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You just have to read our other blogs (and our URL) to know that we are huge fans of out-of-home advertising. But when people think of out-of-home advertising, they immediately associate it with billboards like Piccadilly Circus, London taxi advertising, or the London Underground. One initiative that is often overlooked, but can be hugely successful is London Taxi advertising. When you step onto the streets of London, taxis are everywhere. They are iconic and constantly on the move.  Did you know that London taxis generate around 8 million impressions per month? Some would say that the black taxis are the [...]